BRANDING CASE STUDY
The Billiard Barn
Billiard Barn, a trusted name in pool table restoration and sales, needed a brand and website update to reflect their expertise across decades of billiards history. Vast Strategies worked closely with their team to design a fresh, yet retro-inspired look. Our goal was to ensure their brand honored their rich history while appealing to modern customers looking for high-quality pool tables, billiard supplies, and restoration services.
Logo Design
For the logo, we wanted to create something that felt both modern and nostalgic—just like Billiard Barn itself. They specialize in restoring vintage pool tables, some over a century old, while also offering sleek, retro-style and contemporary models. The final design is a perfect balance of classic and fresh, giving a nod to the past while ensuring the brand remains relevant for years to come.
Website Redesign
The website redesign focused on updating Billiard Barn’s branding, refreshing their content, and enhancing user experience — all while keeping them on the GoDaddy platform they were comfortable using. We rewrote their content to better highlight their services, included a more streamlined user experience, and strategically incorporated customer testimonials throughout the site. With a perfect 5-star reputation, it was essential to showcase the glowing reviews that set them apart from the competition.
Branded Materials
Beyond digital updates, we carried their new branding into physical marketing materials. We designed a professional business card and a striking banner that aligned perfectly with their refreshed identity. Having a cohesive brand across all touchpoints is crucial, and these materials ensure that whether customers find Billiard Barn online or in person, they are met with a consistent, polished, and professional image.
